Planet

5.8 kg CO2e average per product.

49% renewable energy used in our product manufacturing.

4.5 tonnes of polybags diverted from landfill since SS21.

The SBTi has approved our near-term science-based emissions reduction target. And we have also committed to set long-term emissions reduction targets with the SBTi in line with reaching net zero by 2050.

From a 2019 base year, we have committed to: 

Our targets and progress.

SBTi near-term targets- We commit to reduce absolute scope 1 and scope 2 GHG emissions 46% by 2030 from a 2019 base year and to measure and reduce scope 3 emissions. 

Progress - Scope 1 & 2

Progress - Scope 3

We’re still refining our approach.

Calculating accurate GHG data emissions is always a challenge. We use primary data wherever we can, and the most appropriate secondary data when needed.  

2023 is the first year where overall emissions have fallen. This is due to three significant changes.

✅ Reduction in production figures due to a focus on reducing stock levels within our supply chain. 

✅ Reduction in fabric purchases as we refine our processes, and utilise existing fabric in our supply chain. 

✅ Switching to primary production data rather than secondary data improving our raw materials’ GHG emissions calculator methodology. 

Aiming higher with renewable energy

We’re working with partners to unlock legislative issues that prevent them from switching to renewable energy.

Despite only accounting for 16% of our overall emissions, we directly engage with and influence how our manufacturing partners operate and therefore can support them in making changes which minimise their impact. Transitioning to renewable energy is crucial within this so that the textile industry can move away from its dependence on fossil fuels. 

Our involvement is breaking down unnecessary barriers and changing the narrative with regional authority, enabling more and more suppliers to reduce their impact within their operations. This allows them to be more competitive within their industry, helps minimise their impact, and supports local pledges they have made to reduce their emissions, as well as supporting our carbon reduction journey.  

For AW24, we’ve added a new product characteristic to our Material Facts tables – now sharing the % of renewable energy used in the final product manufacturing stage as our next phase of transparency.

Re-thinking “single-use”

Research from the European Outdoor Group (EOG) shows that plastic polybags have the least environmental impact for protective packaging for outdoor products. Even compared to bio-degradable and paper options. The biggest issue with plastic is its disposal.

In collaboration with the EOG Single-Use Plastics Project, we collect polybags from our online orders in the US and UK and send these to nearby recycling facilities. In the UK, these polybags are recycled into high-quality pellets that can be sold back to industry. So old polybags can be made into new polybags. 

We’ve saved 4.45 tonnes of polybags from going to landfill since SS21, equating to 300,000 polybags.